Tuesday, October 13, 2009

Absolut Gerber Daisies

Acrylic on gessoed hardboard, #173
5 x 7'' - 2009

Absolut Vodka is a Swedish spirit that was first introduced in 1879. It accounts for 40% of all vodkas imported in the US. It's fame is very much attributed to the distinctive shape of its bottle and the longest running ad campaign dating back to around 1980. With full-page ads in magazines featuring the shape of the bottle in the center, with a tagline of ABSOLUT blank (at the bottom). See this Google link for imagery. Many flavors of vodka have been introduced since by Absolut, but the shape of its bottle has remain the same. With more than 1500 ads to date, no product has re-invented itself more over time. Even artists like Romero Britto and Andy Warhol have been involved as commissioned artists.

The setting for this painting is our kitchen window with the cherry tree in the backyard explaining the greenery.

Part of my solo show- Near & Far - October 16-30, 2009.
-SOLD